Jeremy Silver, media advisor and big-picture drawer, looks at global statistics revving the engines of innovation and asks is the web dead? And what might life look beyond the App stores?

The last few years have seen the electric vehicle market develop in leaps and bounds. Electric vehicles (EVs) are now universally recognised as the future of the automotive industry, with cars such as the Nissan Leaf entering the market in 2011. However, there is no doubt that barriers to mass-market adoption still remain, primarily in terms of efficiency, cost and usability.

The future of the electric car depends on whether we can successfully tackle these challenges: designing a vehicle that can be used, re-fuelled and enjoyed without any additional hassle for the driver. What are the conditions we need for success?

• Ultrabooks today and tomorrow
• New opportunities for apps and software development
• Reaching consumers through Intel AppUp

We constantly use narrative both in our personal and professional lives. Today brands see storytelling as a more powerful tool than traditional advertising, and individuals are seizing on new methods and technologies to express themselves and interact directly with readers. Technology is making storytelling richer, more interactive, more improvised and social – and is transforming audiences into active participants.

How will the multiple platforms and media now available to us affect the way that we tell stories? Will it allow us to tell different kinds of stories? And how will our understanding of narrative be shaped?

This session will look at some of the more unexpected factors that affect the EV market. Factors that at the moment, we don’t really take into consideration when talking about EVs – health, the youth market – will play a pivotal role in the dominance of EVs in the transport sector. Creating any new market is a difficult business, and Qualcomm Halo has worked hard to understand the ingredients for success when it comes to EVs. Qualcomm Halo’s wireless charging is one example of how to manage a complex supply chain and how to build a viable and competitive ecosystem around the EV market.

Everybody talks about business transformation – most borrow the label and sell the wrong thing for the client. I will talk about what it really is and how to make it work. Technology is sold as a way to transform – then rarely delivers. My aim is to help you understand why so you will know how to transform – and so apply technology in the best way.

Ladies and gentlemen, introducing Ben Scott Robinson, one of inventors of the world’s first colour mobile site and Creative Director of We Love Mobile, Shoreditch’s full service creative mobile company, presents a preview of tomorrow’s world. Emerging mobile tech and how the future human will use it, including the ways in which augmented reality and near-field communication will bridge physical and digital worlds will be the focus of this session. Ben will present these concepts in context of some new, hot off the press projects currently in development at We Love Mobile.

Questions answered:

• How consumer and brand engagement is changing and its future direction
• How brands encourage loyalty through rich engagement
• How mobile is going to save the TV advert
• How mobile is going to change the way we shop forever
• How the double screen is going to shape the future

Do you have a wallet in your pocket? Do you also have a mobile in your pocket? Isn’t that really annoying? Don’t worry, mobile network providers, device manufacturers and banking corporations are already working together to provide the solution you never knew you needed – the mobile wallet. But what is a mobile wallet and how should it work? What are the customer experiences that a good mobile wallet solution should support? In this session we will talk about a project for a major network provider and what we learned about designing the mobile wallet, including: o Understanding and validating the multi-channel user journeys o Developing an information architecture o Designing and developing wireframes and prototypes for multiple mobile devices o Conducting usability testing with multiple mobile devices o Working with multiple technology platforms and service providers We’ll discuss what went well, what went not quite so well and what caused us to throw mobile devices across the office (clue: this happened quite often). Questions answered : What is a mobile wallet? Why would anyone want one? What are the user experience considerations when designing a mobile wallet? How many times can you throw a mobile phone against a wall?

Who has never given up on looking for specific information on the internet because it took too long to find out? Even if we know that the information is available somewhere, it’s often tough to find it at the very moment we need it, and most of all in a mobility context. With contactless technologies, a new area of services is possible, using NFC tags and mobile phones: by simply tapping a tag that can be displayed everywhere (street furniture, bus stops, store’s window…), users get access to the specific content they want in the right time and at the right place they need it. Connecthings NFC software platform is licensed to any customers who want to bridge their physical world – POS, cities, museum, home – to digital contextual services using mobile phones’ screen and connectivity. The session presents how transport companies, museums, brands, who seek to deliver contextual and profile-based information to their audience, can make it happen by creating easy access to their services through the implementation of NFC tags. Questions answered : How to deliver the right information, at the right place in the right time to the right audience? How to turn traditional and day-to-day life objects into something interactive and innovative to engage the audience? How to make cities smarter thanks to digital tools such as NFC tags?

It’s easy to stay in your comfort zone and follow tried and tested paths to success. Breaking out of your comfort zone can take you in new directions, but this requires internal reflection, investment and ultimately risk. This talk will demonstrate how through collaboration, utilising your strengths, passion and aspirations, you can create opportunities through the development of future facing concepts and disruptive thinking.

Questions answered :
What is the future of In-flight Entertainment and Airline service offerings? What has Mobile and designing for multi-platform got to do with it? How can applying your strengths & passion to your aspirations result in new opportunities?

Companies are collecting more data today than ever before, but as the volume of data increases from terabytes to petabytes many companies are struggling to make good use of this data.
This session will show some of the ways that the latest analytic databases and traditional data-warehousing design can be used in this new data driven world to provide customers with on-demand reporting over very large data sets.

Questions answered:
How can we build flexible on-demand reporting systems over huge data sets?
How can we scale up existing systems as the volumes of data we are all collecting increases so quickly?
How can modern analytic systems be used with big data processing tools such as Hadoop, Hive and Pig to bring on-demand/custom reporting over very large data sets?

· Evolving the Ultrabook

· Mobility and performance

· Windows 8

· Touch, Sensor technologies and evolving software

· The advantages of a larger device

ARnav is an app for mobile devices intended to use by pedestrians & tourists. It uses location-based Augmented Reality which extremely simplifies navigation and giving directions to nearby Points of Interest.

Questions answered : How to get navigation directions to chosen point in the easiest and most intuitive way.

The public are engaging with the process of manufacturing their own products through digital fabrication. When people have this much freedom to create their own objects, who has the responsibility for their disposal? Open design is embracing this democratisation of innovation and enabling people to make their own products with greater ease: this maker movement will soon change the way we think about products. This approach is not a replacement for mass manufacture but an extension of what is achievable with a new toolbox, solving different problems and addressing new needs. These digital tools are enabling participants with limited skill to create objects… but are they products yet?

Questions answered :
Engaging with a wider audience, widening participation, the ability to bounce concepts off a wider audience and predictions of how this could work in the future.

Smile Machine are a digital production agency based in the heart of Shoreditch. We build websites and apps and have steadily grown in size since our inception in 2010 and are proud to work with a number of agencies and direct clients in London. We know the importance of robust technical implementation to backup good design and user experience. We like to say we’re two thirds tech and one third creative – a good balance we think. We’d like to tell you a bit about us and what we do.

Questions answered :
How to get your website or app made?

Cirque de Mobile – a showcase of tomorrow’s weird and wonderful mobile technology

Designing the Mobile Wallet

Crowdsourcing Creativity – New models for making, distributing and monetizing your work

1. IP and Privacy/Data Protection.

2. Regulatory Issues (e.g. location data, premium – rate/pay-by-phone services and dealing with App Stores – term/commercials (%share taken).

3. Issues regarding contracting on the move – incorporation of commercial terms and limitations/exclusions in particular (will customers actually read your terms when on the move) and commercial issues when building apps for other people (e.g. ownership of end result, interfacing with API’s, project scoping etc).

A hands-on introduction to agile approaches, for those who’ve heard of it but are yet to try it. We’ll help you discover agile by building a city made of Lego. You’ll be planning, building, retrospecting and adapting your Kingdom to the City Mayor’s constantly-changing needs and wants. Questions answered : What is agile? How can agile approaches help deal with change? How can agile approaches help create what’s actually needed rather than what’s specified up-front?

Bridging the physical and virtual worlds, thanks to the mobile contactless technologies

Data visualisations are often simply 3d rather than 4d – they may show time but they are rarely 3-dimensional, confined to a screen.

This talk will explore ways in which data and information can become part of our built and living environment, with particular reference to our work at atmos designing inhabitable informatic spaces.

How information access and digital technologies are changing the way we manage our health

· Android vs. iOS vs. Windows

· Google’s role in Android

· Open source development

· The future of apps

· Intel smartphone

“How “”online”" social behaviours existed pre-digital and what we can learn from them.

1. Digital doesn’t create new behaviours but simply enhances existing ones
2. The audience will contribute and add to the museum of social during the talk

http://pinterest.com/robotron/mu…

Brian Jensen, Head of Innovation at OgilvyOne UK and Nicole Yershon, Director of Innovative Solutions, Ogilvy & Mather UK will talk about their experiences of how, more than ever before, new collaboration, innovation and disruptive business practices are the way forward for brand marketers and agencies (even the integrated ones.)

There’s a revolution going on at ITV News: 2 national and 9 regional newsrooms, who for decades focused on a linear TV product, are coming together as the latest rolling news operation in the UK. The new itv.com/news is the culmination of a technology project and the output of a massive newsroom transformation. What’s happened & how did they do it?

Questions answered :
How do you take a terrestrial newsroom mindset into the digital age?

The Cutting Edge of Social Media offers an overview of key social media trends for 2012 and beyond. We will explore how more and more web traffic is heading towards social media and impacting SEO. How social media is offering new ways to purchase items through a personalised experience. A look at the websites and hardware that will be central to these trends. Examples from small and large businesses that are already acting on these trends to get ahead. Recommendations of practical and affordable tools that you can use in your business to take the lead without the need for technical know-how. An information pack to take away.

Questions answered :
Whats in store for the future of social media in 2012 and beyond? How to take action and prepare for these changes. Who’s ahead in social media and what can I learn from them? Which tools can help my business take the lead in social media?

use of social graphs – a network of relationships – to understand users better and tailor user experiences.

Questions answered :
How can you Use social data? How does big data apply to social experiences?

An input on the evolution of multi-identity through telepresence, immersion and mobility plus launch of new website showing project works using remote connectivity and blended virtual / physical space Questions answered : How do we use remote connectivity in a more intuitive way to enhance communications at a distance for the work place of the future? What are the possible future scenarios for share space through connectivity and virtual physical blending ? How do we envisage a future world of work using collective collaborations through blended virtual and physical space?

This talk will race through the way digital culture is revolutionising the way we design, build and think about architecture and our cities. It’ll be rapid-fire and extensively visual, and show the way our work at atmos redesigns our inhabited environment across the range of scales.

Questions answered :
How is the digital revolution affecting the fabric of our built space? What spatial opportunities do digital integration, information, fabrication and feedback offer? How will our cities become smarter?

Technology has long history in the world of design and architecture. Before there was social networking, search engines and email, the architectural industry made a big step from pencil drawings on velum to the digitized world of CAD drawings. Now 30 years later the next big step in the industry is changing the what, how, and why of what we do. This session will show you a behind the scenes look into the architecture industry and show how technology is playing a key role in the next evolution of it. Focusing on the conversion to Building Information Modelling (BIM), parametric modelling, and data generation/analysis, this talk will give you a snap shot of this change.

Questions answered :
We will show you how this technology is changing HOW we design the buildings you occupy. We will look into WHY it’s changing the design of the built environment. And we will pose the question to the tech industry of WHAT role you will play in this next evolution.

3 hours to connect the real world to the web

This presentation will cover the access to public location-based open data, made available from Ordnance Survey. How this data can be accessed, how it can open the use of other open data and examples of its successful use. This presentation will be of value to anyone building location-based applications.

The global office revolution has arrived. For employers, the days of sitting back and waiting for perfect candidates to walk in are over. Kjetil Olsen, VP Europe of Elance, the world’s leading platform for online work, will discuss the wide range of cloud-based tools and online services that can help startups reduce overhead and maximise their growth potential

Questions answered :
Through this presentation the audience will get a taste of the what the human cloud is, how they can take advantage of it when building and running their startup, which jobs and roles they can source for and work with online, what the benefits are, some examples of virtual and hybrid organizations and how they easily can get started with in the human cloud.

The future is now, comedy is evolving, and the BBC is dedicated to entertaining audiences beyond the TV screen, and finding the stars of tomorrow. Come and see what we’ve been up to, and find out how you can get involved. If you make video, or have ideas for making comedy work across multiple platforms, we’d love to chat to you.

Ade is a programmer, writer, photographer and lead developer for Google+ EMEA. Ade will be taking us through the latest and greatest Google+ hangout features and apps and will be simultaneously streaming the event over the soon to be released product “Hangouts on air”!

With AIR 3.2, hardware acceleration in Flash has been let loose on mobile, presenting huge potential for mobile developers looking to simplify their publishing process across platforms. However, Stage3D is still relatively recent technology, so what can we do when trying to establish an effective workflow for production? Rob Bateman from Away3D takes you through some of the approaches used on their recent game Gloop-a-Hoop, released on iOS, Android and Facebook earlier this month.

James is a lawyer and accountant in Oury Clark, www.ouryclark.com a technology professional service firm. James has assisted with the commercial translation of technology start-ups over two decades and lead human rights projects globally. James will share a solution in development for a real time mobile genetic testing solution as well as a mobile human rights monitoring tool.

Got something new to release? Have an idea and need some feedback? Now is the chance to ask the crowd. You’ve got 2 mins at the mic to let us know what you’re all about or ask a question.